As one new player enters the daytime syndication marketplace for next fall — Sony Pictures TV’s The Queen Latifah Show — another one is departing. Warner Bros Domestic TV started informing the stations this morning that the company won’t seek renewal for a third season of Anderson Live. The talk show of CNN host Anderson Cooper, which will wrap production in the spring, never found traction with viewers. The producers tried a revamp after Season 1 with a new venue, new title and all-live format, but that didn’t make a difference. Facing challenging economics, producer Telepictures opted to pull the plug. The daytime marketplace has not been welcoming to newcomers, with no talk show launched in the past couple of years breaking out. Coincidentally, the news of the demise of Cooper’s daytime talk show came during a hurricane, one of the signature events he is known for covering at CNN. Here are statements from WBTVD and Cooper:
“We are extremely proud of Anderson and the show that he and the entire production team have produced. While we made significant changes to the format, set and produced it live in its second season, the series will not be coming back for a third season in a marketplace that has become increasingly difficult to break through. We will continue to deliver top-quality shows throughout next summer.” – WBTVD spokesperson
“I am very proud of the work that our terrific staff has put into launching and sustaining our show for two seasons. I am also grateful to Telepictures for giving me the opportunity, and indebted to viewers, who have responded so positively. I look forward to doing more great shows this season, and though I’m sorry we won’t be continuing, I have truly enjoyed it.” Anderson Cooper
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