Gannett said today that Larry Kramer has been appointed president and publisher of USA Today, the nation’s biggest print newspaper. Kramer, the former head of CBS Digital Media and founder of the financial-info site MarketWatch, currently serves as a media consultant and adjunct professor at Syracuse University’s Newhouse School of Communications. Among his duties at USA Today, Kramer will lead the search for a new editor-in chief. Kramer served as the first president of CBS Digital Media from 2005 to 2007, when he instituted March Madness on Demand and established content partnerships with Google, Apple’s iTunes, Verizon, Yahoo and Amazon. He founded MarketWatch in 1997 and sold it to Dow Jones in 2005 for $530 million.
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