Twentieth Century Fox has pulled posters and trailers for its July release Neighborhood Watch from Florida communities. The materials were part of a long-planned early marketing campaign, Fox noted in a statement. They were not withdrawn because of sensitivity over the shooting death of Florida teen Trayvon Martin by a member of Sanford, Fla, neighborhood watch, the Fox statement said. “We are very sensitive to the Trayvon Martin case, but our film is a broad alien invasion comedy and bears absolutely no relation to the tragic events in Florida,” the statement says. “The movie, which is not scheduled for release for several months, was made and these initial marketing materials were released before this incident ever came to light. The teaser materials were part of an early phase of our marketing and were never planned for long term use. Above all else, our thoughts go out to the families touched by this terrible event.”
Ben Stiller, Vince Vaughn, Jonah Hill, and Richard Ayoade star in the film, written by Seth Rogen and Evan Goldberg and directed by Akiva Schaffer. It’s about suburban men who form a neighborhood watch group and in the process discover an alien plot to destroy the earth.
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