Amy Powell has been officially named president of digital entertainment at Paramount Pictures, which fills the position that opened back in September when the studio parted ways with former digital chief Tom Lesinski. That move came as part of a restructuring at Paramount that created a Home Media Distribution division to streamline operations and maximize the studio’s library and new content for TV, pay and home video. At the time, the Lesinski-run Paramount Digital Entertainment was folded into other divisions of the studio, and Powell, the EVP Interactive Entertainment, added the creation of content for digital and online games to her responsibilities. Now she adds digital president as well as the title of president of micro-budget film studio Insurge Pictures. For digital entertainment, Powell reports to Paramount Pictures vice chairman Rob Moore. For Insurge, she reports to motion picture group president Adam Goodman. For interactive marketing she continues to report to marketing and distribution president Megan Colligan and chief marketing officer Josh Greenstein.
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