You can see this from the 6.6% drop in Research in Motion’s stock price today — and the mostly hostile comments over at our sister site, BGR.com. Instead of giving a rebate to millions of people affected by last week’s switching problems, RIM said today that it will let them download a dozen premium games and apps that it values at more than $100, and have a month of free Technical Support. “We are grateful to our loyal BlackBerry customers for their patience,” co-CEO Mike Lazaridis said. “We have apologized to our customers and we will work tirelessly to restore their confidence. We are taking immediate and aggressive steps to help prevent something like this from happening again.”
Apps available for download beginning October 19 include SIMS 3, Bejeweled, NOVA, Texas Hold’em Poker 2, Bubble Bash 2, Photo Editor Ultimate, Ice Cold Apps, DriveSafe.ly Pro, iSpeech Translator Pro, and Drive Safe.ly Enterprise. But the consensus seems to be it’s too little, too late: Many of BlackBerry’s business customers will be tempted to switch to Apple’s new iPhone 4S or one of the new generation of Android phones such as the upcoming Samsung Gallaxy Nexus. Last week Forrester analyst Stephen Mann said on his blog that by failing to keep customers informed about the extent of the problems “RIM has not only now fully opened the front door to its competitors it has also invited them in and provided them with a pipe and slippers.”
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