EXCLUSIVE: Prospect Park, which in July acquired rights to ABC’s soon-to-be canceled daytime dramas All My Children and One Life to Live, continues to lock in key players from OLTL. One Life to Live executive producer Frank Valentini has signed a deal with the company to continue with the serial drama when it moves online. Additionally, Valentini has also been named VP Serial Dramas for Prospect Park’s new online network. In this role, Valentini will work closely with Prospect Park partners Jeff Kwatinetz and Rich Frank and their executive team on programming strategies, including the upcoming relaunch of All My Children. “Frank’s successful track record both creatively and produce-orially with One Life to Live has been stellar and we are honored that he has also agreed to take on more responsibilities at our new network,” Kwatinetz and Frank said. “Under Frank Valentini’s stewardship, One Life to Live’s popularity and ratings continue to increase, and his commitment to us is another milestone in our commitment to relaunching One Life to Live with the best possible quality and storylines for audiences everywhere.”
Prospect Park recently announced its first soap actor deals, signing OLTL co-stars Michael Easton, Ted King, Kassie DePaiva and the cast’s doyen Erika Slezak to continue on the show. With AMC star Susan Lucci recently turning down Prospect Park’s offer for a salary identical to her current one on ABC, the company shifted its short-term strategy to getting the higher-rated OLTL off the ground, while AMC is being moved to the back burner for the time being.
Valentini was named executive producer of OLTL in 2002 after serving both as a senior supervising producer and director. “I am thrilled to join the Prospect Park team continuing my role as the executive producer of One Life to Live,” Valentini said. “As we enter this new chapter, I must extend a very big, heartfelt thank you to the show’s creator Agnes Nixon who has always been generous with her support of our vision of her creation, ABC for affording me an incomparable experience for the past 26 years at One Life to Live and the fans with their unwavering passion determined not to let their shows go away. The cast and crew is my family and I am very proud to have this opportunity to continue working with this talented and dedicated team. And finally, I must extend a huge thanks to Rich Frank and Jeff Kwatinetz of Prospect Park, whose pioneering innovation is giving us more life to live.”
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