Twentieth Century Fox International will cease the distribution of 35mm film prints to theaters in Hong Kong and Macau effective January 1st, 2012. After that date all Fox feature film content in cinemas will be provided exclusively through DCI-compliant digital media formats. Through December 31, 2011 Fox will provide its films in both 35mm print and DCI-compliant digital formats to the region.
“We anticipate that by the end of 2011, exhibitors in Hong Kong and Macau will have converted more than 95% of their cinema screens to DCI-compliant digital cinema projection technology,” Sunder Kimatrai, SVP and Asia-Pacific Regional Managing Director for Twentieth Century Fox International said in a statement issued Monday. “As a logical result of the transition to digital cinema, we feel the time is right to phase out the supply of our films in 35mm analogue formats. The entire Asia-Pacific region has been rapidly deploying digital cinema systems and over the next two years we expect to be announcing additional markets where supply of 35mm will be phased out.”
Julian Levin, Executive Vice President Digital Exhibition and Non-Theatrical Sales added, “Fox thanks Hong Kong and Macau exhibitors and key digital cinema integrators for their continued efforts and investments to convert cinema screens to digital projection technology. Fox has entered numerous digital cinema deployment agreements in Hong Kong/Macau and throughout the Asia-Pacific region, and we will continue to support DCI-compliant digital cinema conversion efforts in all major markets. The future of the cinema business is in digital technology, particularly as a basis for providing to consumers the extra value of 3D cinema. We encourage exhibitors in all countries to sign with their local integrator or to speak with Fox directly about their digital cinema conversion plans.”
Twentieth Century Fox International is a unit of Fox Filmed Entertainment, a segment of News Corporation.
Subscribe to Deadline Breaking News Alerts and keep your inbox happy.