Kusbit is a MTV Networks veteran who was an executive at MTV from 1997-2003, creating such franchises for the network as Total Request Live and Made before segueing into producing with an overall deal at MTV Networks. When he joined CMT in 2007, the MTV Networks-owned channel allowed him to keep his company up and running. “I sort of have been juggling both balls the whole time, and while I love CMT, I love wrapping my hands around projects and producing,” Kusbit said. He will now return full-time to his WME-repped One Louder Prods., which produces the Emmy-winning Made. Additionally, his overall deal with MTV Networks will now expand to include CMT, which has already greenlit a series of Made episodes designed specifically for the network.
During Kusbit’s tenure at CMT, he oversaw the development and launch of such highly-rated unscripted series as Gone Country, My Big Redneck Wedding and World’s Strictest Parents. He also orchestrated the network’s entrance into scripted programming and serves an an executive producer on CMT’s first-ever sitcom, Working Class, which will launch in January. “Bob brought a fun perspective and contagious energy to CMT,” said Brian Philips, President of CMT. “We’ll miss having him around every day, but we’re thrilled he’ll remain a part of the CMT family.”
When he served as SVP at MTV, Kusbit worked closely with Tony DiSanto, then his VP. Now both are leaving their executive posts at MTV Networks at the same time to focus on producing. (MTV president of programming DiSanto is launching a production company with fellow MTV exec Liz Gateley) “He was my partner in crime, and I wouldn’t be at all surprised if we team on a few things,” Kusbit said.