The Tate’s current chief operating officer will replace Richard Pulford as chief executive of the Society of London Theatre in November. Right at the top of Bird’s in-box will be trying to get the Olivier theatre awards on TV. This year’s awards had Keira Knightley and Rachel Weisz preening on the red carpet – not that you’d have known about it. Sunday opening and tax breaks for theatre investment will also be on his to-do list – although anything which costs the government money is going to be difficult sell in this climate. The incoming CEO will also have a difficult juggling act trying to ensure SOLT is not just the plaything of theatre owners but represents producers too. Bird, who has been with Tate for the past three years, has also served on the board of the Yvonne Arnaud Theatre in Guildford.