UPDATES EXCLUSIVE: HOLLYWOOD PR SHAKEUP!
There’s more fallout from the coming January 1st merger of PMK/HBH and BNC which I exclusively reported back on Monday. PMK/HBH EVP overseeing events Andy Gelb and his team including Shawn Purdy and Stephanie Samson are heading over to Ina Treciokas’ PR shop to join other merger refugees Robin Baum and Stephen Huvane. Also Erica Gray out of NYC. Gelb is a masterful event PR/marketer known for his red carpet work on the SAG awards, American Music Awards, and Tony awards. Meanwhile, I’m hearing that Simon Halls will also be leaving PMK/HBH as soon as his contract is up. Another piece of info is that, although there’s a new name, Slate PR, all these arriving flacks aren’t really joining Ina’s firm. Baum, Huvane, Gelb, etc will be working their clients individually inside her office space and with her support staff but everyone will be doing their own thing. “These independent contractors may be under one roof, but they dont intend to grow their business together,” a source tells me. Now that the Hollywood PR shakeup has begun, the assessment is that PMK/HBH was toast anyway because it wasn’t operating at a profit and wasn’t being managed well. So BNC’s uber-agressive leader Michael Nyman pounced. The newly merged company as of January 1st will be run by Michael Nyman and Chris Robichaud and Cindi Berger and Brad Cafarelli with Lewis Kay taking over the talent department (which was a big bone of contention with Baum and Huvane).