EXCLUSIVE: Here’s more proof that Sony Pictures will do anything to publicize its movies. Today is international day for the publicity junket on Ugly Truth, the upcoming romantic comedy starring Katherine Heigl and Gerard Butler. And the media and flacks were ensconced at the Four Seasons Hotel in Beverly Hills. That is, until I’m told a bomb threat was phoned in, prompting the hotel to order an emergency evacuation of everyone. So what did Sony execs do? Shepherd all the junketeers including the movie stars and the Hollywood Foreign Press Association from the green median on Burton Way across the street to the nearby restaurant Il Cielo — and set up the junket there until the hotel gave the all-clear signal. As my source emailed, “Publicists never give up.”
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