Qualia Capital, the investment and asset management firm run by Amir Malin, is a founding partner in Qualia Legacy Advisors. But it will have no direct say in the new business that will focus on advising clients on “capital raises involving the private placement of equity and debt; mergers, acquisitions and the sale of businesses and media assets; fund structuring; intellectual property valuations; restructurings; recapitalizations; strategic partnerships and joint venture; fairness opinions; and corporate strategy.” QLA co-founder Isaac Palmer has been tapped as CEO the new outfit. The former movie exec was SVP Corporate Development at Paramount and spearheaded more than $1.6 billion in structured film finance transactions there, including the Melrose funds. More recently, he worked at Fortress Investment Group, where he oversaw film investments for the $6.5 billion Drawbridge Special Opportunities hedge fund. Here’s the release:

Los Angeles, May 9, 2012 – Qualia Legacy Advisors, LLC, a media and entertainment transaction advisory firm, announced today both its formation and the appointment of its co-founder Isaac Palmer as its CEO.  Based in Los Angeles, Qualia Legacy Advisors’ single goal is to deliver measurable results to clients in the media and entertainment industries.  Its members will draw on their experience as investment professionals and studio executives, as well as their extensive relationships in entertainment and finance, to evaluate businesses and opportunities from a principal’s perspective.  Qualia Capital, a leading asset manager focused exclusively on the media and entertainment industries with an emphasis on intellectual property, is a founding partner of Qualia Legacy Advisors.
“Our mission is to explain the industry to capital and introduce capital to the industry,” said Isaac Palmer. (more…)