Natalka Znak & Simon Jones’ international TV production company Znak&Jones and entrepreneur and hip hop artist Will.i.am have teamed on new singing game competition format Superdope. We hear Will.i.am serves as host and mentor on the show, with his Black Eyed Peas bandmates performing and helping as mentors on the show alongside him.
The show, which is filmed in L.A., is currently being shopped to U.S. and UK broadcasters. We hear several are interested, including Apple TV, which recently picked up Planet of the Apps, a new app-related reality-competition series from will.i.am, and Propagate’s Howard T. Owens and Ben Silverman. You can watch a video below of Black Eyed Peas performing during a taping of the new show Friday at will.i.am’s office.
A veteran format creator, Znak has helped develop/create/produce global formats such as Hell’s Kitchen, I’m a Celebrity Get Me Out of Here and Love Island.