Vice News has hired Nellie Bowles to head up its not-yet-opened San Francisco bureau, Melissa Maerz as senior producer for culture, Roberto Ferdman as economics correspondent, Jon Strauss as shooter/producer, Ben Craw as video producer, and Craig Thomson as senior planning producer.

The announcement, made as Vice News ramps up for its upcoming nightly HBO show, was made by  Vice President of News Josh Tyrangiel, who oversees all of Vice’s news operations.

Bowles, who will head up the San Francisco office, will be on the tech beat with newly hired Ravi Somaiya. Maerz, former Entertainment Weekly TV critic, joins as senior producer for culture.  Strauss and  Craw have been named video producers, both working across news, politics and entertainment. Ferdman, who covered the economics of food for WaPo, will be Vice News’ economics correspondent. Craig Thomson, who had headed planning at Al-Jazeera America, is named senior planning producer.

Last week, BBC’s Neil Breakwell was named new London bureau chief, following layoffs in its UK operation, as well as about 15 staffers in New York and Los Angeles.