CNN, which has done a good job owning the presidential election cycle’s debates, town halls, etc., is weathering the past few days’ “calm” in that cycle.
Last night the network logged one of its lowest rated primetime of the calendar year in the news demo. This even though it was Washington state’s primary night and Hillary Clinton won (though Bernie Sanders already had scooped up 74 of its delegates, to Clinton’s 27, during the state’s March caucus.)
CNN delivered 159K news-demo viewers in prime last night, and 590K total viewers, bested by MSNBC’s 232K news-demo viewers and 945K total viewers. FNC clocked them both with 362 news-demo viewers and 2.21M total viewers.
Last week, CNN dominated MSNBC in the demo in primetime (248K vs 187K) and total day (164K vs 122K). In total audience, MSNBC snagged more primetime viewers (775K to CNN’s 752K). But CNN prevailed in total day (558K to MSNBC’s 471K).
Here too Fox led both networks, with 359K news demo viewers in primetime, and 213K in total day. In total viewers, FNC logged winning 1.95M total viewers in primetime and 1.15M in total day.