E! Entertainment is back in spinoff mode, this time with its #RichKids Of Beverly Hills franchise. The network said a new six-part series, EJ and the City featuring EJ Johnson will premiere at 11 PM Sunday, June 19, after the Season 4 finale of #RichKids. After that, EJ will settle into its regular time slot Thursdays at 9 PM beginning June 23.
Johnson, the son of NBA star Magic Johnson, will topline the show that also features his sister Elisa Johnson; Samaria Smith, daughter of LL Cool J; and Persian real estate development heir Sanaz Panahi among others from Johnson’s fashion-first crew as they jet-set from coast to coast.
“We are excited to spin off another one of our hit franchises as we continue to expand on E!’s ongoing success as a reality powerhouse and fuel our ratings momentum,” said Jeff Olde, E!’s EVP Programming and Development. “EJ continues to be a standout character on #RichKids, with his over-the-top personality and incomparable style, and now viewers will get a chance to follow him on a whole new journey as he embraces his newfound self-confidence and works to build a brand that lives up to his family name.”
EJ and the City is produced by ITV Entertainment in association with GGTV and Leepson Bounds Entertainment. Gennifer Gardiner, David Leepson, Eric Kranzler and Doron Ofir are executive producers.