Apple’s film and TV service iTunes has shut down in China, a result seemingly of new regulations introduced by Chinese authorities pertaining to online content provided by foreign companies. Despite only having launched seven months ago, the iTunes service is currently not available in mainland China. The launch had been Apple’s first foray into e-commerce in the Middle Kingdom.

It appears that China’s state media regulatory body, the State Administration for Press Publication Radio Film and Television, has ordered Apple to shut down its service. Apple released a statement Friday saying it hoped to get the service up and running again “as soon as possible.”

China is Apple’s second largest market after the U.S. New regulations introduced in February by SAPPRFT and the Ministry of Industry and Information Technology were designed to limit foreign online media and digital joint ventures with foreign companies, such as requiring companies to use servers actually located in the country.

Chinese authorities have generally been trying to gain greater control over the internet and distribution of content in the country.