Macro, the new production and finance outfit launched by former WME partner Charles D. King, has hired producer and Imagine Entertainment veteran Kim Roth as president of production. She will oversee the slate of film and TV projects at the company that continues to ramp up since its launch earlier this year.

Rick Famuyiwa Charles KingMacro recently closed its first round of funding, securing financing from lead investor Emerson Collective, MNM Creative and others. King’s L.A.-based company, which is focused on content, distribution and engagement for black, Latino and multicultural audiences, has projects in the works from Ryan Coogler and Craig Brewer. It also just made a deal with Dope writer-director Rick Famuyiwa for a thriller about a seemingly unassuming but brilliant kid from New York’s projects who turns out to be the founder of a notorious hacker group.

Roth’s 16-year run at Brian Grazer and Ron Howard’s Imagine include credits from Tower Heist to The Good Lie, Spike Lee’s Inside Man and Undercover Brother. Most recently, she is a producer the Tom Cruise-starrer Mena; is an executive producer on Lowriders; and is involved in Love The Coopers, starring Diane Keaton, Alan Arkin, Amanda Seyfried and Olivia Wilde which hits theaters November 13. She also produced Pelé, the life story of the Brazilian football legend, set for a 2016 bow.

Before Imagine, Roth spent 10 years at Witt/Thomas Productions, where she was an executive producer on Insomnia starring Al Pacino and Robin Williams and a co-producer on David O. Russell’s Three Kings.

“I am overjoyed that Kim Roth is joining our company,” King said in announcing the hire. “She is hands-down one of the top producers working today and it’s safe to say that her vast experience and her amazing skill at managing people and productions, both large and small, are unmatched in this business. These skills, combined with her passion for universally-themed stories and her exceptional ability to connect with all types of people, makes her a perfect fit for Macro.”