EXCLUSIVE: Original Media, the production company behind unscripted series such as Ink Master and Swamp People, is expanding its production and creative teams. Brenda Hurley has been tapped as COO of both Original Media and True Entertainment both subsidiary production companies of Endemol Shine North America. In addition, Nikki Borrelli has been named SVP, production & operations, Original Media; Todd Hurvitz is SVP, current programming, Original Media; and Lisa Bloch is VP of current programming, Original Media. The move was announced today by Original Media co-presidents and CEOs Steven Weinstock and Glenda Hersh.

Hurley, previously COO at True Entertainment, will oversee for both companies daily operations including production, finance, accounting and human resources. Nikki Borrelli segues to Original Media from True Entertainment where she served as VP of production. Hurvitz,a veteran showrunner, writer, producer and director, worked on MTV’s Punk’d. His showrunning credits include Mel B: It’s a Scary World, Porter Ridge, Fat n’ Furious and Town Of The Living Dead. Bloch has served as a director, showrunner and executive producer for series on ABC, Discovery (US and UK), A&E, TLC and MTV. Her exec producer credits include Storm Chasers, Louisiana Lockdown and Dead End Express. She reports to Hurvitz.

Original Media was founded by Charlie Corwin and Clara Markowicz and has been a subsidiary of Endemol Shine since 2007.