Endemol Shine has signed an exclusive multi-platform agreement with Justin Hochberg’s Just Entertainment that will see Hochberg develop digital branded content and global tv formats for Endemol. Eden Gaha, President, Unscripted Television for Endemol Shine USA made the announcement.

Previously, Hochberg helped develop and launch NBC’s The Apprentice, and The Contender, and created TNT’s Great Escape as well as The Profit for CNBC. Through Just Entertainment, Hochberg focuses on unscripted telvision, branded entertainment and digital projects. Along with The Profit, he’s served as executive producer on USA Network’s The Moment, and Race To The Scene for Reelz Channel. He currently co-chairs the PGA seminar committee ad is a member of the Television Academy.

With programming across a variety of platforms including mobile, online and television, Endemol Shine Group has been involved in the development of numerous hit series, including Big Brother, The Biggest Loser, Hell On Wheels, Ink Master, Keeping Up With The Kardashians, Swamp People, and more. In addition to the deal announced today, Endemol Shine North America also has a strategic partnership with Ryan Seacrest Productions.