EXCLUSIVE: Reelhouse Productions has set Luisana Lopilato, Craig Bierko (Cinderella Man), Julia Duffy (Shameless), Tina Benko (Flesh & Bone) and Drew Moerlein (South Of Hell) to star in Fair Market Value.

The film follows a a real estate agent from Miami who moves to the New York suburbs to work at the competitive world of Better Homes & Gardens and butts heads with a rival real estate agent. Tensions escalate when both are forced to work together to sell one of the most expensive mansions in posh Long Island.

Kevin Arbouet wrote the script from a story by Judy San Roman and will also direct the film. Arbouet, formerly VP of talent at Lee Daniels Entertainment, co-directed the viral internet clip I Got A Crush On Obama, a short that was seen by over 100 million viewers. He also produced the 2012 Lincoln Center project Portraits In Dramatic Time, featuring William H. Macy, Live Schrieber, Holly Hunter, Alan Rickman, Allison Pill and Lili Taylor.