EXCLUSIVE: IFC Midnight has closed a low-seven-figure deal for U.S. rights to the horror film The Hallow. The film came to Park City with a lot of buzz because of the director, Corin Hardy. He’s the guy who caught Hollywood’s attention with his animated short Butterfly and vids for Ed Sheeran and others, parlaying that into the directing job on The Crow for Relativity. The Hallow stars Joseph Mawle, Bojana Novakovic, Michael McElhatton and Michael Smiley. Joe Neurauter and Felipe Marino produced.
The logline: A London-based conservationist is sent to Ireland to survey for construction an area of ancient forest believed by the superstitious locals to be hallowed ground. The locals aren’t wrong; a horde of demonic forces are unleashed, and horror ensues. The film premiered in the Midnight Section last Sunday at the Egyptian Theatre.
WME Global brokered this deal with ICM Partners. Just as the festival was getting underway, WME signed Hardy after all the agencies flew to Dublin to court him while he was posting the film. Hardy is a protégé of Edgar Wright, who was the one who recommended him to Relativity for the job of reviving The Crow.