“Lady Gaga is a once-in-a-lifetime artist whose musical evolution keeps growing,” the producers said in a release. “We are proud to have her perform on the Oscars for the very first time.”
Not specified in the release is what song, and what tribute recipient, will be involved in the performance. Previously, Zadan and Meron had announced that Jennifer Hudson, Adam Levine, John Legend and Rita Ora will perform as well, the latter three singing their Oscar-nominated songs.
Gaga has won six Grammys and sold 27 million albums and 130 million singles. Her most recent Grammy-winning album was last year’s unlikely but critically praised duet with Tony Bennett called Cheek to Cheek. It debuted at No. 1 on the Billboard Hot 100 charts.
Not incidentally, Gaga has built a huge following on social media for the fans she calls her “little monsters.”
Her appearance on the Oscars will likely help bolster the show’s appeal to younger audiences in a year when just about all the major Oscar categories are dominated by smaller, less commercially prominent films.
As an example of her online muscle, in less than hour after she posted a brief video to Instagram announcing the Oscar news, it was “liked” by nearly 48,000 followers. Gaga also retweeted Craig Zadan’s announcement on Twitter: