The Sundance Film Festival is not known as a TV market, though it has broken new talent that would go on to become TV stars, like Jane The Virgin‘s Gina Rodriguez.

Image (2) duplass__140318165205-275x369.jpg for post 700578The Duplass brothers are looking to change that with animated series Animals.. Keeping with the indie spirit of the Sundance festival, it was independently produced. The first two episodes of the 10-episode series will be screened in the Special Events section of the film festival next Monday, followed by a conversation with the project’s creators Phil Matarese & Mike Luciano and executive producer Mark Duplass of Duplass Brothers Prods. (HBO’s Togetherness).

Animals. — about the downtrodden creatures native to Earth’s least habitable environment: New York City — bypassed the traditional development and was financed with private equity money. The creators were able to make the show exactly how they wanted on a timetable that suited them. No one received significant upfront payments but, if the series sells, its auspices and backers stand to do better financially than the benefits offered by the traditional model.

Matarese and Luciano wrote and directed Animals., in addition to voicing many of the characters. Mark Duplass also did voiceover work, along with Katie Aselton, Nick Kroll and Rob Corddry. Matarese was the animator, while Luciano edited the audio recording sessions.

The Animals. trailer (you can watch it above) was sent to networks last week, and there is initial interest. ICM Partners, which reps the Duplass brothers, is handling the sale.