For those into the minutae: News Corp‘s nearly separated entertainment assets to be known as 21st Century Fox are worth about $65B and the new News Corp’s publishing arm is worth about $9.1B, according to Bloomberg. That’s based on “when-issued” trading that began today on the Nasdaq that eventually will set stock prices and values for the two companies when they officially split June 28. Class A shares of 21st Century Fox finished the day at $28.35, while shares of the publishing arm (to be called News Corp) ended at $15.80. The still-trading combined News Corp stock finished up a tick at $32.34 — $11.81 less than the total of the two companies-to-be.