EXCLUSIVE: Codeblack Films, a division launched by Lionsgate to produce, acquire and distribute urban-themed films, has hired veteran film and television producer Paul Hall to head Development and Production. Hall’s previous credits span more than two decades of the African-American film experience, including Tyler Perry’s Temptation, For Colored Girls, Madea’s Witness Protection, Good Deeds, Shaft and Higher Learning.

Hall will work closely with Codeblack Films’ President Jeff Clanagan and General Manager Quincy Newell to hatch original properties that will be made in-house. So far, Codeblack has made its mark by acquiring distribution rights on finished films that have included the Sundance pic The Inevitable Defeat Of Mister And Pete, the romantic drama Things Never Said, the docu Free Angela Davis And All Political Prisoners, and  Kevin Hart: Let Me Explain, which is being released by Summit on July 3. Hall’s job will be to start cranking out films from within. He has recently wrapped production on Addicted, based on the Zane book for Lionsgate.

“Paul has a superb track record as a creative force in our industry, and his addition to our team broadens Codeblack’s influence, expands our capabilities and advances our mission to serve the African-American market with a diverse range of branded quality content,” said Clanagan. “His wealth of experience will further Codeblack’s efforts to conceive, produce, market and distribute film properties that represent and articulate the African-American community’s cultural experience worldwide.”

Said Hall: “I was attracted to Codeblack by their unique understanding of the evolving African-American market and their commitment to serve this market with films that portray African-Americans in a positive light. At a time when the multicultural market is exerting greater influence on global entertainment, media and technology trends than ever before, Codeblack has emerged as one of the most dynamic and exciting players in this critical space.”