Jon Lajoie, one of the leads of the FX series The League, becomes the latest celebrity to try and exploit his fan base by using Kickstarter to empower a passion project. Only here, the passion project is Lajoie’s personal bank account. Now, even though this is played for laughs, and despite all the coverage we’ve done for the Kickstarter-empowered Zach Braff and the Veronica Mars movie projects, Jon encapsulates pretty much how I still feel about millionaires tapping the unwashed masses to kick in funding that will underwrite projects these people couldn’t coin in the traditional way. These are projects that will possibly make the rich even richer, while donors get tchotchkes of negligible value, with no chance to share in the financial upside. Have I become Grumpy Cat (whose movie will be financed the traditional way) or does my cynicism here have value?
‘The League’s Jon Lajoie Taps Into Inventive Use Of Kickstarter Funding
What's Hot on Deadline
'Black Panther' Director Ryan Coogler Writes Letter Of Gratitude After Film's Record-Breaking Weekend
Oprah Winfrey Answers Call & Joins Clooneys, Katzenbergs, Spielberg And Capshaw In Donating $500,000 To March For Our Lives: Who's Next?
'Black Panther' Goes Wild: At $242M Superhero Owns 2nd Best 4-Day Opening & Defeats 'Last Jedi' - Update
Latest Film News
- Duplass Brothers Ink Big Netflix Movie Deal
- Ex-IM Global Founder Stuart Ford Launches New Content Creator AGC Studios
- Steven Soderbergh Talks ‘Unsane’ Distribution & Shooting His Next Film On An iPhone – Berlin
- Ousted Weinstein Company COO David Glasser To File $85M Lawsuit Against Board Members, Alleging He Has Been Made A Scapegoat
- ‘Black Panther’ Posts Record $21M Pre-Summer Tuesday; Second Weekend To Reap $104M-$109M
- Study Finds “Little Progress” For Women In Percentage Of Non-Acting Oscar Nominations