The CW gets points for originality. After three days of marathon presentations, it’s hard to surprise weary upfront goers. But the network found a way to cheer them up when everyone’s attendance bracelets lit up and began to pulsate to the dance music of presentation’s opening act, Swedish DJ duo Icona Pop (and the following music intros).
CW president Mark Pedowitz doubles as a couples counselor today, walking onstage hand in hand with recently broken up Vampire Diaries stars Nina Dobrev and Ian Somerhalder. “Last year, I told you this would be a transformative season at the CW and it has been,” Pedowitz says.
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The CW’s new Wednesday lineup of Arrow and newbie The Tomorrow People is showcased as an Amell family affair as the two series star cousins Stephen and Robbie Amell, respectively. The Amells come out to show off their shared good-looks genes and a childhood photo that draws a big “awww” from the audience. Also on hand is the star of new teenage Mary Queen of Scots costume drama Reign, Adelaide Kane, who felt a little awkward walking onstage in full regal attire. The trailer was well received though.
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While it didn’t get on the fall schedule, post-apocalyptic drama The 100, the last show presented today, seems to be drawing the most enthusiastic response.