Consumers aren’t going to buy many 3D TV sets unless they have more content to watch on them. The independent studio said at the International CES confab in Las Vegas today that it will help the cause by using Samsung’s image processing technology to create 3D home video versions of action films Gamer, Crank, and Bangkok Dangerous as well as horror film The Descent. Lionsgate says that it has “a number of additional theatrical titles in the pipeline for the next wave of conversions” starting with “library titles that have already demonstrated success on DVD, Blu-ray, [electronic sell through] and VOD platforms.” Lionsgate President of Worldwide Television and Digital Distribution Jim Packer says that consumers “have consistently demonstrated their willingness to pay for added value.” Samsung SVP Kyungshik Lee says that the partnership “will provide the best 3D viewing experiences to Samsung Smart TV consumers.”
Lionsgate Lends A Hand To Samsung’s 3D TV Technology: CES
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