Martha Stewart Living Omnimedia is reducing the publication of two of its magazines and laying off about 70 workers as it deals with declining advertising and circulation. The news comes ahead of the media company’s Friday morning quarterly earnings call, which had been rescheduled because of Hurricane Sandy. The company will cut back the publishing schedule of its Everyday Food magazine to 5 times a year, down from 10, and deliver the magazine as a supplement to subscribers of Martha Stewart Living, according to the New York Times. It will no longer be sold as a stand-alone publication. Whole Living magazine also is coming to an end. Company executives have been in discussions to sell the publication, which suffered a 24% decline in advertising pages in the past year. They plan to stop printing it by year’s end and fold the content into Martha Stewart Living if a sale is not concluded, the Times reports. The company has been focusing on its digital initiatives of late, launching a Martha Stewart Channel on Hulu and pacting with FremantleMedia to develop properties featuring new talent under the Martha Stewart label. MSLO has no such daily TV programs currently in production after Hallmark Channel last spring cancelled The Martha Stewart Show and opted not to order new episodes of the company-produced Emeril’s Table, Mad Hungry, Martha Bakes and Petkeeping. The company’s only new show is the weekly Martha Stewart’s Cooking School on PBS.
MSLO Cuts Jobs, Reduces Publications
Trending Now on Deadline
Ferguson Grand Jury Decision: CNN & Fox News Reporters Attacked On-Air; Networks Go Live To Obama Remarks Over No Indictment - Update
Nicole Kidman & Reese Witherspoon To Star In 'Big Little Lies' Limited Series, Penned By David E. Kelley
Guest Stars Set For 'Downton Abbey' Christmas Episode; Endemol Inks With Amber TV: Global Showbiz Briefs
More From Team
- Richard Linklater To Receive Palm Springs Visionary Award For 'Boyhood'
- MPTF's Night Before Oscar Fundraiser Setting Up Shop On Fox Lot
- Matt Barr Joins TNT's Drug-Trade Pilot; Katie Sarife In 'The Michelle Knight Story'
- 'Cake' Trailer: Jennifer Aniston Feels The Pain And Shows It
- Regina King To Co-Star In FX Pilot 'Pariah'; Daisy Betts Joins 'Childhood's End' On Syfy
- 'Pan' Teaser: Hugh Jackman, Rooney Mara In Peter Pan Origin Tale