That’s now the official name for the next generation of television sets that will offer so-called 4K images — 8M pixels of resolution — the Consumer Electronics Association just announced. “Ultra HD is the next natural step forward in display technologies, offering consumers an incredibly immersive viewing experience with outstanding new levels of picture quality,” CEA chief Gary Shapiro says. “This new terminology and the recommended attributes will help consumers navigate the marketplace to find the TV that best meets their needs.” The trade organization’s CEA Ultra HD Working Group says that Ultra High Definition TVs, monitors and projectors must offer at least 3,840 active pixels horizontally and 2,160 vertically with an aspect ratio of 16 X 9. To secure an official “Ultra HD” endorsement, devices also must have at least one digital input that can accept 4K video without having to up-convert the signal. CEA says it expects Ultra HD televisions to be prominent at its January trade show in Las Vegas where manufacturers unveil their hottest new consumer electronics gadgets.
Are You Ready For “Ultra HD” TV?
What's Hot on Deadline
Latest Business News
- Jennifer Holliday Is The Latest Dreamgirl To Sign On For ‘Color Purple’ Stint On Broadway
- Vice’s Shane Smith To Big Media: “Open Sh*t Up” Or Alienate A Generation; Predicts M&A Frenzy; Talks Disney…
- Nate Parker Won’t Face Public Press Grilling As ‘Birth Of A Nation’ Screens At Toronto
- Viacom’s Longtime PR Chief Carl Folta Exits
- WGA Reaches Deal For New Contract With Public TV
- AFI Faculty Calls For Dean’s Firing