Is Michael Bay‘s production company Platinum Dunes trying to change its image away from high-cost, high-profile, high-volume pictures? If so, it’s a very smart strategy in these leaner-than-lean times at the studios. Paramount just picked up the banner’s techno-thriller The Rising, a pitch from TV writer Soo Hugh (AMC’s The Killing, The River, Zero Hour). “Michael Bay’s guys at Platinum Dunes brought this in. It was very inexpensive,” a Paramount exec tells me. Along with Bay, Platinum Dunes’ Andrew Form and Brad Fuller are producing. For instance, this year just as Bay and Paramount were dating Transformers 4 for June 2014, Bay was starting production on the bodybuilders crime spree Pain And Gain with Mark Wahlberg and Dwayne ‘The Rock’ Johnson. That $25M budget movie was part of his 2-picture deal with the studio. And all the talent deferred their compensation in return for big back ends.
Michael Bay Brings Another Low-Cost Action Film To Paramount
What's Hot on Deadline
Bernie Sanders: Obama Administration "Should Kill" The AT&T-Time Warner Deal: "Higher Prices & Fewer Choices"
'The Tonight Show Starring Jimmy Fallon' Showrunner Josh Lieb Departs For Uni TV Overall Deal, Trio Promoted To Run Show
Latest Film News
- Why Does Time Warner Want To Sell To AT&T, And What Will It Mean For Media?
- Margot Robbie Near Deal To Join ‘Peter Rabbit’
- Paramount Picks Up Spec ‘Northeast Kingdom’ For Platinum Dunes; Alex R. Johnson Attached To Direct
- Mel Gibson Scores Hollywood Film Awards Director Honor
- Shannon Purser Joins Joey King In ‘Wish Upon’ For Broad Green Pictures
- Kristin Harris Named VP Acquisitions & Distribution At Good Deed Entertainment