UPDATED: Verizon Wireless CEO Dan Mead says this is “one of our most important announcements of the year.” The service will be in the market within a month, he told attendees at The Cable Show in Boston. It initially will be available to Verizon Wireless customers with 4G LTE Android devices, but other systems will be added “soon.” Comcast Xfinity is the first partner, Mead says. The company adds that Hulu Plus, mSpot and Netflix will also participate at launch, and Verizon FiOS is “expected to be added soon.” Consumers would use Viewdini to find entertainment available for their mobile device. “We’ve been working on this for a couple of years,” Mead says. “We saw the hunger of consumers to get this information,” he added calling Viewdini “a very simple consumer experience.”
Here’s the company’s release:
BOSTON and BASKING RIDGE, NJ — Verizon Wireless today introduced viewdini, an innovative portal that creates a new entertainment choice for consumers by making it simple to search and view movies, television shows, and other video on mobile devices.
Viewdini leverages the power of Verizon Wireless’ 4G LTE network, streamlining access to videos from a wide range of content providers, including cable operators, websites and other popular video sources. Comcast Xfinity®, Hulu Plus, mSpot and Netflix are among the participants at launch, with more including Verizon FiOS expected to be added soon.
“Verizon Wireless has the network to deliver the video choices our customers want with the quality and speed customers demand,” said Dan Mead, president and CEO of Verizon Wireless. “Working with a wide range of providers, we’re giving our customers a simple and intuitive way to find shows, movies and other videos from the sources they have relationships with and discover new sources of video as well.”
Verizon Wireless made the announcement in Boston at The Cable Show 2012, the National Cable & Telecommunication Association annual conference.
Verizon Wireless’ viewdini acts as a mobile video aggregator that makes it easy for users to search thousands of titles from some of the Web’s leading content providers like Netflix, Hulu Plus, mSpot, TV sites, movie studios, Comcast’s Xfinity TV, Verizon FiOS and cable operators. By simply searching for a title, topic, or star’s name, viewdini will let customers know which services have mobile video for streaming, and whether it is available at no additional charge, by subscription, to rent or for purchase. A simple click will also provide related content and information like cast and crew info and links to similar titles.
Viewdini will be available to Verizon Wireless customers with 4G LTE Android™ devices later this month, with support for other operating systems expected to be added soon. The application can be downloaded from the Google Play store, and is free to customers.