The Society of Camera Operators invites innovators, businesses, and inventors to submit products and technology that have made a distinct contribution to the art and craft of the camera operator. The awards will be presented by the SOC at the 2012 Society of Camera Operators Lifetime Achievement Awards, on Sunday, February 19th, 2012 at the Leonard Goldenson Theater, Academy of Television Arts and Sciences Campus in North Hollywood, CA. Submissions will be evaluated and decided upon by members of the SOC Technical Standards committee. Applications are due no later than Midnight, December 9, 2011. To receive an application for consideration, please contact any of the following: David Emmerichs, SOC; SOC Tech Standards Chair: soctechawards@gmail.com. Past recipients have helped camera operators shoot in every environment, from under the ocean to the surface of the moon. Past awardees include: Arriflex Corporation, Buzz Aldrin and NASA, Cartoni USA, Chapman Studio Equipment, Cinema Products, Inc. and Garrett Brown, SOC, Doggiecam, Fuji Photo Optical Company, Inc., Geo Film Group, George H Worral, Sr., GPI/PRO Camera Support System, Hot Gears and Mehran Salamati, Hydroflex, JL Fisher, Inc., John M. Stephens, Louma Crane, Matthews Studio Equipment and Bob Nettmann, Nelson Tyler, OConnor, Panavision, Inc. and Albert Mayer, Sr., Preston Cinema Systems, Sachtler, Shotmaker Company, Slit Scan Motion Picture Photography Process, Sony Corporation, Technocrane, Ltd., Tiffen, Inc. and Steadicam Ultra2, Ultimate Arm Gyro Stabilized Camera Crane, Vinten, and Weaver/Steadman.