It looks like Paramount will be the first major studio to take its “For Your Consideration” screeners online, announcing today a deal with Deluxe Entertainment Services Group that will provide streams of its awards-season offerings including Rango, Super 8 and Like Crazy. The Visual Effects Society will be the first recipient of the online screeners, getting them as early as Friday. From the release:
The Deluxe solution allows Paramount to securely stream films backed by unique watermarking of the content tied to the individual recipients with DVD quality picture and a controlled window of availability. Content can be played back on a variety of PC and Mac devices, including the iPad and iPad2, as well as home entertainment systems with compatible HDMI cable connection.
Said Paramount’s President of Domestic Marketing & Distribution Megan Colligan: “We are excited to present these films for online streaming and are hopeful that this will be a quality experience allowing us to offer more opportunities for our filmmaker partners to reach appreciative viewers.”