The Academy of Television Arts & Sciences has unveiled its 63rd Primetime Emmy Engineering Awards, which will be handed out October 26 at the Renaissance Hotel in Los Angeles in a ceremony hosted by The Big Bang Theory co-star Mayim Bialik. Time Warner and Time Warner Cable have won the Philo T. Farnsworth Award for their “pioneering work in bringing true interactive and versatile on-demand television to audiences as exemplified by the Full Service Network,” which was the forerunner of today’s VOD services. The Charles F. Jenkins Lifetime Achievement Award will go to The Fox Group president of engineering Andy Setos. Four Engineering Emmys also will be awarded, along with certificates and a plaque, outlined in the TV academy’s release:

Engineering Emmys

Four Engineering Emmys also will be awarded. Presented to an individual, company or organization for engineering developments so significant an improvement on existing methods or so innovative in nature that they materially affect the transmission, recording or reception of television, this year’s Engineering Emmy recipients are:

IBM Corporation and Fox Networks Group for media workflow transformation and pioneering the development and application of LTFS (Linear Tape File System) in a broadcast environment enabling real-time content recording and high-speed recovery of content leading to a broadly supported multi-industry solution.

IBM and Fox Networks Group have worked together since 2004 to fundamentally change the way audio and video content is recorded and transmitted. This effort enabled major improvements in digital workflow and dramatic reductions in the costs associated with capturing, storing and repurposing media content while providing dramatic improvements in transfer rates, storage density, automated workflow, meta-data capture and content availability.

Panavision and Sony for technical collaboration and significant advances in single chip digital camera technology used for primetime television production.

The Panavision Genesis was the first digital motion picture camera to commercially introduce in 2005 a single-chip (CCD) sensor the size of a Super 35mm motion picture frame. Developed by Panavision in conjunction with Sony Corporation, the Genesis marked an innovative breakthrough in digital motion picture camera design. It enabled the use of existing 35mm motion picture lenses, along with an advanced log encoding of its image capture (Panalog) that reproduced a wider dynamic range of scene tones that are better able to emulate a more filmic look and feel.

Ultimate Arm, for the concept and development of the Ultimate Gyro-stabilized Remote Controlled Crane; a high speed, high torque, lightweight crane, with record image stability, and the amazing capability to thrive in all operating conditions.

Apple, Inc for pioneering engineering and product development achievement for the iPad. The iPad is a tablet computer developed and marketed primarily as a platform for audio-visual media and is revolutionizing the television experience for consumers. With over 33 million iPads sold worldwide, it has easily become one of the fastest selling consumer electronic devices in history. It has also revolutionized the television experience, by providing users with over 1500 TV-centric apps. These apps not only allow users to watch original programming directly on the device, but also provides a companion viewing experience for many of televisions biggest shows.

Engineering Plaque

The Engineering Plaque honors achievements that exhibit a high level of engineering and are important to the progress of the industry. The Engineering Plaque is not a consolation prize, but a positive recognition of engineering achievements on a different level of technology and industry importance than the Emmy statuette. This year the plaque goes to:

Yahoo! Connected TV

In 2009 Yahoo! shifted the television viewing paradigm, enabling the internet experience on TV to become a reality. Yahoo! Introduced the Connected TV platform with applications designed specifically for the TV – ushering in an explosion of consumer personalization and choice, ultimately enhancing the viewers’ TV watching experience.

Today the Yahoo! Connected TV experience centers around a collection of more than 180 easy-to-use TV apps, providing deep content designed to complement TV viewing. TV apps run the gamut from video on demand, including more than 75,000 movies and TV shows on-demand, to news, finance, sports, games, social networking, music, photo sharing, shopping, and more.

Engineering Certificates

The Engineering Certificate honors those accomplishments which demonstrate a high level of engineering and are important to the progress of the industry. The certificates go to:

Xfinity TV iPad App

The Xfinity TV iPad App gives Comcast customers more ways to interact with their TVs at home without requiring them to be in front of the cable box. Sports fans can find the shows they want to record on the fly or pre-tune the DVR so they can advance Live TV. Parents can program what their children watch from another room in the house. Customers can even locate the On Demand videos they want to enjoy using web-enabled search and browse filters and tune to the video information page of the TV.

Time Warner TV iPad App

The TWCable TV iPad App is an important step along the path of helping Time Warner Cable customers enjoy the entertainment they love anywhere, anytime, on any device. Delivery of live streaming content to mobile devices such as the iPad required innovation both in content services and workflow (ingest, management, and distribution) and content experience (discovery and rendering). With version 2.0, the app introduced the ability to control the set-top box and DVR, adding time-shifting capability in addition to place-shifting. It is also one of the first apps combining the use of the iPad as a “consumption” device for video viewing and a “companion” device for enhanced experience with the traditional TV.