People magazine will bestow just bestowed the coveted title of “Sexiest Man Alive” on Ryan Reynolds for this year marking its 25th anniversary. Which is a marketing wet dream not just for Reynolds’ talent agency CAA and PR firm 42West but also for Warner Bros. The studio has just released this new trailer (below) for Green Lantern, the Martin Campbell-directed film that introduces Ryan Reynolds as the DC Comics superhero. Talk about synergy: to date every new promo for the movie has been the exclusive domain of a magazine (People, Entertainment Weekly) owned by Time Warner which also owns the movie studio Warner Bros. But only moviegoers will decide whether Reynolds’ obvious physique and charisma will be enough to measure up in the DC pantheon to Chris Nolan’s The Dark Knight or the Nolan-produced Superman film that’ll be directed by Zack Snyder. The 3D Green Lantern will be released on June 17, 2011: