Playtone partners Tom Hanks and Gary Goetzman, who already had a first look deal to hatch film projects with India-based Reliance Big Entertainment, have expanded the relationship to the web with Electric City, a serial saga about a Sin City-like world that is so electricity-starved that the power gets shut off each night–and bad things happen in the dark. The plan is to make the storyline a multi-platform digital experience with an animated web series, online social game and mobile application.
Hanks only got into Twitter mode this year, when he confirmed my first story break at Deadline, that he was directing and starring in Larry Crowne with Julia Roberts. But Playtone is very ambitious on the web front. I saw some footage of a test run of Electric City late last year, and it is cool atmospheric stuff with a lot of crime and action, and Hanks himself voicing the lead character. Reliance Big’s gaming arm Zapak will manage the whole project.