Robot Chicken creators Seth Green and Matthew Senreich have teamed with Ford Motor Co. and Sprint Nextel for ControlTV, an interactive reality show. The series, which will follow six weeks in the life of a guy in his twenties, enables the audience to vote, in real time, on every aspect of his life—from what he wears and eats, to where he works, to who he dates. Given the partners, there obviously will be product placement: the guy will drive a 2011 Ford Fiesta, and Sprint’s new HTC EVO 4G phone will also be featured. Creators Green and Senreich will exec produce with former Dimension Films president Richard Saperstein, The Bachelor director Ken Fuchs, commercial director Stephen Kessler and interactive technology expert Craig Ullman. The show will also be executive produced and distributed by video network DBG. Production will begin in Los Angeles this fall.
Seth Green To Produce Interactive Digital Reality Series With Ford and Sprint
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