Moving Shutter Island worked for Paramount. Will pushing Wall Street 2: Money Never Sleeps from April 23rd to September 24th pay off for Fox? The fact that Fox announced this decision after Oliver Stone started showing the film to Fox execs is enough to set off alarm bells. But insiders said that Fox and Oliver Stone really are gambling that the Cannes Film Festival will approve a gala release that would give Stone an opportunity to launch the film a worldwide platform.
Still, why do a publicity lap with Stone, Michael Douglas, Shia La Beouf, Carey Mulligan and Josh Brolin, only to wait for months to release Wall Street 2?
I’m told there is no wiggle room in a summer schedule that is complicated by the World Cup. While that soccer tournament doesn’t mean so much in the U.S., normal life stops around the world when soccer fever takes hold. They don’t go to the movies, and distributors looking for global day and date launches are loading films before and after the tournament. The last weekend in September is a prime spot for Stone’s film. And if he needs to trim his running time a little bit, as I’ve heard, he won’t be rushed.