New York, February 17, 2009 – Tribeca Enterprises today announced that it has hired Geoffrey Gilmore as its Chief Creative Officer. Gilmore’s move to Tribeca comes after a 19-year career at Sundance that culminated in his role as Director of the iconic Sundance Film Festival. He will be responsible for Tribeca’s global content strategy and lead creative development initiatives and expansion of the brand. Gilmore will also join the Board of Directors of Tribeca Enterprises. Tribeca Enterprises is the New York-based media company founded by Jane Rosenthal, Robert De Niro and Craig Hatkoff that owns and operates the Tribeca Film Festival, Tribeca Film Festival International, Tribeca Cinemas and other branded-entertainment businesses and initiatives.